Go From Good, To Great, To Outstanding
I work with restaurants that want to take their restaurant from good, to great, to outstanding in 90-Days. I've done it for hundreds of restaurants and I can get you there too. Success does leave clues.
Call To Action
An instruction to the audience to provoke an immediate response, usually using an imperative verb such as buy now, find out more or visit a store today.
Where Is Your Restaurant?
Every restaurant is on a journey. Many of my clients start in the Valley of Mediocrity and then have a moment of inspiration that they know deep inside that they can be more and they are not living up to their potential. They move to what I refer to as base camp when they try to implement some new systems and strategies before their ascension upon Mount Success. I have been The Restaurant Coach™ for many years and I have guided many others to the summit of success. Each restaurant has a unique path based on where you are and the resources you have available at this moment. Before we tackle the mountain (that can be very unforgiving), we’ll need to make sure your restaurant is ready.
I can tell you for personal experience that the trip is not easy and you will question yourself on the way. However, if you are tired of the same old story, not content where you are, and you want a better restaurant (quality of life), then let me be your guide and coach.
DOWNLOAD THE JOURNEY
The Outstanding Pyramid
What one person can do, so can others. Success is not one thing. It’s a combination of elements that get restaurants to that rare pinnacle of being outstanding. They stand out so far in front of their competition that they dominate their market. Other brands look at them for ideas and copy their lead. Here’s the thing it’s not achieved by luck. Having studied and worked hand-in-hand with restaurants known for being outstanding I have dissected the combination that leads to success.
It’s all contained in what I call The Restaurant Success Pyramid
Watch the video below as I take you through the pyramid model.
DOWNLOAD THE PYRAMID
The StratMAP™
Want to move your restaurant to the next level? I have created a Results-Driven and Action-Focused 90-Day Strategic Plan (StratMAP™) to get you from Good, to Great, to Outstanding. No bullshit! If you follow the path and do the work you will take your brand, team, and profits to new levels....100% guaranteed!
DOWNLOAD THE MAP
The 3 Phase StratMAPā„¢ Process
Foundation
This is where most make the mistake...no solid foundation. During this phase you’ll access psychometric assessments to understand your natural strengths, deep dive into the core values that are going to become you brand compass, and we’ll fuel up for the trip by knowing exactly “why” you are doing this.
Frame
Once you have a solid foundation then you can start to build the frame of your brand. This phase focuses in on cultivating a culture of success, how to attract top talent, and I’ll give you a 4-Step Marketing Plan to drive traffic to your business!
Function
Here we tackle those areas that have a big impact of profitability. We get into menu maximization (some of my Jedi Mind Tricks), we’ll look at some Key Performance Indicators (KPI’s) that can increase profits incrementally (what I call Moneyball for Restaurants), and finally how to create a high performing team around you in order for you to reach the Summit!
FOUNDATION
Just like building a house, without a solid foundation it will be very hard to build you brand upwards. The bigger you want your brand to be (more locations, more sales) the better foundation your need. The last thing you want to do is build a brand like a house of cards.
Intro To Traffic
In Module 1, you will learn about a concept called Traffic. We will discuss how internet traffic works, the power of SEO, how to utilize different search engine platforms for traffic, and much more.
Social Media Traffic
In Module 2, we are going to dive into the world of social media. We’ll cover how to use platforms like Facebook, Twitter, Instagram, and Snapchat to drive people to your website. Plus, we’ll to show you 3 platforms most people don’t even think about using and how to access the for free.
Paid Traffic
In Module 3, we are going to talk about paid traffic. We’ll show you why investing in your business through traffic is crucial to your success, and we’ll show you how to get highly qualified leads for less than 5 cents each!
FRAME
Once you have the foundation set, it time to start working on the frame work for success. Here it is critical to take the time and really implement and not take short cuts (like many do). Building the framework for your brand require patience and a strategic plan. The StratMAP will give you the plan and at the end of each phase you receive a coach call with me to ensure you are track and on target.
BONUS 1
The Facebook Pixel Guide
Our Facebook Pixel Guide takes away all the challenges of figuring out how to utilize Facebook Pixels and makes it totally easy. And the best part is, anytime Facebook makes changes to its Pixel program, we’ll always have the latest updates added to the guide!
BONUS 2
The Ultimate Schedule to Success
Get on the right path to success and overcome “paralysis by analysis,” with our Ultimate Schedule To Success Guide. Take the guesswork out of your marketing strategy… this bonus guide will tell you what to do, and just as important, when to.
BONUS 3
Our Exclusive Tool Kit
Don’t waste a single second trying to figure out what tools you need to have to execute a lucrative marketing strategy. We make it easy giving you an entire list of tools we use to launch multiple seven figure business… Even better, we bought all the tools for you so you access them all for free!
FUNCTION
In this phase it time to get down and use all the steps we laid the groundwork for. It's time to optimize and maximize your brand! By doing the work before you are set up for success and will save yourself years of heartache from learning by 'trial and error". Outstanding restaurants all know that the foundation and frame are the key to maximizing profitability.
Text & Image
Pair text with an image to call out a particular feature, benefit, or product. A common best practice is to stack multiple Text & Image sections in an alternating pattern.
Text & Image
Pair text with an image to call out a particular feature, benefit, or product. A common best practice is to stack multiple Text & Image sections in an alternating pattern.
Text & Image
Pair text with an image to call out a particular feature, benefit, or product. A common best practice is to stack multiple Text & Image sections in an alternating pattern.
BONUSES
I have a couple great things to add to make sure you truly reach outstanding!
BONUS 1
StratMAP Coaching Calls
Get on the right path to success and overcome “paralysis by analysis,” with our Ultimate Schedule To Success Guide. Take the guesswork out of your marketing strategy… this bonus guide will tell you what to do, and just as important, when to.
BONUS 1
Signed Hardcover Book
Our Facebook Pixel Guide takes away all the challenges of figuring out how to utilize Facebook Pixels and makes it totally easy. And the best part is, anytime Facebook makes changes to its Pixel program, we’ll always have the latest updates added to the guide!
Aim Your Restaurant To Outstanding Today
We are so confident that you are going to love Marketing 101 that we are giving you 30 days, risk-free! Thatā€™s right, you can use our training for 30 days and if doesnā€™t exceed your expectations for any reason, simply email us and we will send you a refund.